Shun Ahmed/Vanderbilt Hustler A faculty grievance committee last month upheld a decision to deny tenure to BethAnn McLaughlin, a neuroscientist at the Vanderbilt University School of Medicine in Nashville who has become a prominent spokesperson for the #MeToo movement in science.“We do not find any justification to overturn the recommendation … to deny tenure,” the five-member, ad hoc Grievance Committee, composed of professors from diverse disciplines at the university and its graduate schools, wrote in a report obtained by ScienceInsider.The committee’s word in the 12 February report is not final. The university’s chancellor, Nicholas Zeppos, can overturn its decision if he justifies his move in writing to the executive committee of the university’s Board of Trust.Sign up for our daily newsletterGet more great content like this delivered right to you!Country *AfghanistanAland IslandsAlbaniaAlgeriaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBolivia, Plurinational State ofBonaire, Sint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling) IslandsColombiaComorosCongoCongo, The Democratic Republic of theCook IslandsCosta RicaCote D’IvoireCroatiaCubaCuraçaoCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard Island and Mcdonald IslandsHoly See (Vatican City State)HondurasHong KongHungaryIcelandIndiaIndonesiaIran, Islamic Republic ofIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKorea, Democratic People’s Republic ofKorea, Republic ofKuwaitKyrgyzstanLao People’s Democratic RepublicLatviaLebanonLesothoLiberiaLibyan Arab JamahiriyaLiechtensteinLithuaniaLuxembourgMacaoMacedonia, The Former Yugoslav Republic ofMadagascarMalawiMalaysiaMaldivesMaliMaltaMartiniqueMauritaniaMauritiusMayotteMexicoMoldova, Republic ofMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorwayOmanPakistanPalestinianPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalQatarReunionRomaniaRussian FederationRWANDASaint Barthélemy Saint Helena, Ascension and Tristan da CunhaSaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia and the South Sandwich IslandsSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan MayenSwazilandSwedenSwitzerlandSyrian Arab RepublicTaiwanTajikistanTanzania, United Republic ofThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVenezuela, Bolivarian Republic ofVietnamVirgin Islands, BritishWallis and FutunaWestern SaharaYemenZambiaZimbabweI also wish to receive emails from AAAS/Science and Science advertisers, including information on products, services and special offers which may include but are not limited to news, careers information & upcoming events.Required fields are included by an asterisk(*) McLaughlin has not been seeking other work. “What happened to me was not OK,” McLaughlin says. “Anyone looking to take a tenure track job at Vanderbilt should have grave misgivings if this is considered a regular process.”She was denied tenure in November 2017 and filed a grievance that month. She alleged an “egregious delay” in her tenure decision, violations of her civil rights including retaliation by the university after she served as a witness in a sexual harassment investigation, ethics violations by a colleague who “made baseless allegations” about her tweeting, and failure by the university to follow reasonable procedures when it twice hired outside law firms “to delve into my life, emails, and social media. … a grave misuse of power and an unreasonable inquiry.”“Vanderbilt’s actions are illegal and should be rescinded. Dr. McLaughlin should be given tenure and restored to her proper place on Vanderbilt’s faculty,” says her lawyer, Ann Olivarius, of McAllister Olivarius in Saratoga Springs, New York. But the Grievance Committee says it “found no irregularities in the process” that led to McLaughlin’s tenure bid being voted down.Vanderbilt has declined to comment on the particulars of the case, citing the need to hold personnel matters in confidence. But Susan Wente, provost and vice chancellor for academic affairs at Vanderbilt, said in this statement on 6 March: “We do not tolerate sexual discrimination or misconduct, nor do we tolerate retaliation against those that stand up against it.” She added: “The tenure review case driving recent conversations is ongoing and under close review.”McLaughlin, 51, has in the past 10 months become an outspoken advocate for women in science, particularly those who have been sexually harassed. Tweeting as @McLNeuro, she has assailed scientific societies and agencies, urging them to eject harassers. She also launched a nonprofit called #MeTooSTEM to support survivors. She met personally last month with Francis Collins, director of the National Institutes of Health (NIH). On 28 February, Collins flagged McLaughlin’s advocacy in a statement apologizing for the agency’s slow response to sexual harassment.McLaughlin became a tenure track neuroscientist at the Vanderbilt University School of Medicine in 2005. In 2015, her department and the Faculty Appointments & Promotions Committee approved her tenure, according to university documents. The Grievance Committee report describes two evaluations by committee reviewers. One wrote: “Her department is very supportive and manuscript productivity is high.” The other wrote: “I support this promotion, but with modest enthusiasm. The publication record is more modest than I would like. … but the key aspect is the upward trajectory.”But after that approval, McLaughlin’s tenure process was derailed. First, it was frozen for 17 months in 2015 to 2017 while a three-member Faculty Investigation Committee conducted a disciplinary probe of her for allegedly posting anonymous, derogatory tweets about colleagues. The probe was launched after complaints by Aurelio Galli, a neuroscientist then at Vanderbilt, against whom McLaughlin testified in a sexual harassment case in 2015. (A Vanderbilt investigator eventually told Galli’s accuser that the evidence couldn’t support a finding of sexual harassment. A judge dismissed a separate sexual harassment lawsuit against Galli by a former graduate student in December 2014.) “I have never been found guilty of sexual harassment or retaliation,” says Galli, now a neuroscientist at the University of Alabama in Birmingham.The committee investigating McLaughlin’s behavior split two to one in her favor, and Vanderbilt closed the probe without taking disciplinary action against her, according to university documents.When the tenure process restarted in spring of 2017, the next review body in the tenure process, the Executive Committee of the Executive Faculty (ECEF) at the School of Medicine, was instructed to ignore the 17-month delay, which it was told was due to an “administrative matter.” According to the grievance report, initially five of the nine ECEF members voted for tenure (two with “modest enthusiasm and one with “reservations”); three members voted against tenure and one did not vote but expressed “concerns.” Among the negative and concerned voters, one wrote that McLaughlin’s portfolio showed “little to no impact on the field”; another “did not agree … that Dr. McLaughlin’s publications and internal and external service placed her in top 10% of scientists.”After that mixed vote, Jeffrey Balser, dean of Vanderbilt’s School of Medicine who is now also CEO of the Vanderbilt University Medical Center (VUMC), where McLaughlin is formally employed, asked the ECEF to vote again. In a letter to the committee, he noted “allegations of violations of the Faculty Standards of Conduct” by McLaughlin, and he circulated to the committee the report of the disciplinary probe.The Grievance Committee members write that Balser told them he intervened for two reasons: McLaughlin’s research productivity “was not consistent with promotions he had seen,” and “He was aware of the disciplinary proceedings. He views his role as managing the culture of the Medical School and finds personal attributes very important. … He did not feel that the ECEF had the full view,” according to the report. The committee concludes: “The Dean is entitled to ask for a reconsideration and given the mixed vote and comments it is not surprising that he did so.”The second ECEF vote went unanimously against tenure. The Grievance Committee concluded that the disciplinary investigation of McLaughlin, and two additional probes by outside law firms hired by the university in 2016 and 2018, played no role. The investigations “all began after Dr. McLaughlin’s tenure dossier was complete,” their report says. The committee also notes that on the second vote, “seven of the nine members of the ECEF said they paid no attention to the Faculty Investigation report.” As a result, “We do not believe that these circumstances affected the tenure decision.” Olivarius disputes their conclusion. “This process looks highly irregular to me and to every academic we have consulted. It dragged on for years. Three different committees voted yes, but the dean intervened—and it is impossible to think that BethAnn’s complaint about Aurelio Galli’s behavior and her support of others who complained about discrimination had nothing to do with this.” The Grievance Committee is also charged with making recommendations to the chancellor. In addition to urging that the tenure grievance process be sped up, the committee concludes that “the culture for women in at least some areas of the [medical] school requires [Balser’s] attention.” The Grievance Committee report also catalogs McLaughlin’s recent work in, and recognition for, #MeTooSTEM advocacy, including pressure that propelled AAAS, which publishes Science, to adopt a policy last fall allowing proven sexual harassers to be stripped of honorary AAAS fellowships. The panel writes that it has received 17 letters of support for her tenure, including from Science Editor-in-Chief Jeremy Berg; “several suggest that both accomplishments in research and advocacy merit tenure.”Zeppos is under pressure to spare McLaughlin’s job. On 27 February, Vanderbilt students staged a sit-in at his office. A petition urging Zeppos to grant McLaughlin tenure has gathered more than 10,600 signatures since 15 February.Vanderbilt last week issued a statement noting that, contrary to earlier reporting in Science, McLaughlin remains on the VUMC payroll. “Although it has been reported publicly that Dr. McLaughlin’s employment ends on February 28, we are not aware of any deadlines tied to that date. The matter is ongoing and under careful review.”McLaughlin says she has had conflicting communications from Vanderbilt, one indicating a 28 February end date, and another stating that her employment will end on 29 March, the same date that, according to an NIH database, her current grant expires. The Grievance Committee recommends that, if she is terminated, she be given one more year on the faculty, allowing her to complete a job search. “Faculty who are denied tenure ordinarily have a year to find other opportunities.”*Correction, 11 March, 5:55 p.m.: This story has been updated to correct Jeffrey Balser’s name. By Meredith WadmanMar. 11, 2019 , 4:45 PM Students sat in on 27 February at the office of Vanderbilt University Chancellor Nicholas Zeppos in Nashville in support of #MeToo advocate BethAnn McLaughlin. Vanderbilt panel weighs in against tenure for #MeToo scientist
Winter storm threatens to scramble Thanksgiving travel plans Coming in at a far second are the team’s bitter rivals, the re-tooled Cleveland Cavaliers, who only managed to score 7 percent from the survey.The result marked the highest margin in the 16-year history of the survey, the report said.FEATURED STORIESSPORTSSEA Games: Biñan football stadium stands out in preparedness, completionSPORTSPrivate companies step in to help SEA Games hostingSPORTSBoxers Pacquiao, Petecio torchbearers for SEA Games openingLast year, 69 percent of GMs correctly predicted that the Warriors would capture the title, while 53 percent said the Cavs would win it all, a season prior.Meanwhile, the league’s premier superstar, LeBron James, is still pegged by most executives as the front runner for the 2017-2018 NBA Most Valuable Player of the Year Award. View comments Sports Related Videospowered by AdSparcRead Next Azkals lose Ott to injury Robredo: True leaders perform well despite having ‘uninspiring’ boss PLAY LIST 02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games LATEST STORIES Hotel says PH coach apologized for ‘kikiam for breakfast’ claim Ethel Booba on hotel’s clarification that ‘kikiam’ is ‘chicken sausage’: ‘Kung di pa pansinin, baka isipin nila ok lang’ A four-time winner of the league’s most prestigious individual honor, James is expected to carry a bigger load for the Cavaliers after the departure of fellow superstar Kyrie Irving.Surprisingly, reigning NBA MVP Russell Westbrook wasn’t even in the top 5 selection for GMs. His exclusion is most likely due to the arrival of two ball dominant stars in Oklahoma City—Carmelo Anthony and Paul George—which could mean less touches and a dip in overall statistical production for the explosive guard.Other categories included “Most likely to have a breakout year” (Karl Anthony Towns), “Best Point Guard in the NBA” (Steph Curry) and “Most Improved Team” (Minnesota Timberwolves), among others.Check out the full list of categories here. /raADVERTISEMENT No more menthol cigarettes: New ban on tobacco, vape flavors Argentine bishop appears at court hearing on abuse charges Don’t miss out on the latest news and information. Cleveland Cavaliers forward LeBron James, center, drives between Golden State Warriors forward Draymond Green, top, and guard Stephen Curry (30) during the first half of Game 1 of basketball’s NBA Finals in Oakland, California, Thursday, June 1, 2017. (AP Photo/Marcio Jose Sanchez)Less than a week before the highly anticipated opening night of the 2017-2018 NBA regular season, the league’s 30 General Managers have given their predictions for the upcoming tourney.According to NBA.com’s annual GM survey, the defending champions Golden State Warriors are expected to once again hoist the Larry O’Brien trophy—garnering an astonishing 93 percent of total votes from the league executives.ADVERTISEMENT ‘A complete lie:’ Drilon refutes ‘blabbermouth’ Salo’s claims Jordan delivers on promise: 2 Cobra choppers now in PH Trump to designate Mexican drug cartels as terrorist groups MOST READ
Messi to miss Barcelona’s game at Real Betis ‘Ghost guns’ are untraceable, easy to make, more prevalent UK thanks PH for rescuing Brit, Filipino wife abducted in Sulu Don’t miss out on the latest news and information. Singapore latest to raise issue on SEA Games food, logistics ‘City-killer’: Asteroid the size of the Great Pyramid may hit Earth in 2022, says NASA Eric Griffin then, gave Adelaide a 20-point lead, 58-38, midway through the third quarter.Gilas tried to answer back in the fourth with a 10-4 run capped off by Andray Blatche’s three to cut the deficit to eight, 80-72, with 2:11 to play.FEATURED STORIESSPORTSSingapore latest to raise issue on SEA Games food, logisticsSPORTSPH women’s football team not spared from SEA Games hotel woesSPORTSThailand claims not enough Thai food, drinks for players at hotelThe game also marked the much-awaited return of guard Kiefer Ravena from an 18-month Fiba-imposed suspension.Ravena was worth the wait, finishing with 11 points on 5-of-8 shooting from the field. Photo by Tristan Tamayo/INQUIRER.netMANILA, Philippines—Gilas Pilipinas suffered a disappointing 85-75 beating at the hands of Adelaide in their final tune-up game before the 2019 Fiba Basketball World Cup Sunday at Meralco Gym.The 36ers went on a 20-2 run to end the first quarter that proved to be enough foundation for them to build on until the final buzzer.ADVERTISEMENT PH underwater hockey team aims to make waves in SEA Games PLAY LIST 02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss Renovation of old sports venues not just for SEA Games use LATEST STORIES Women’s football teams served just egg, kikiam and rice for breakfast The Nationals beat the 36ers in their first meeting, 92-83, on Friday.Sports Related Videospowered by AdSparcRead Next Kim Chiu rushed to ER after getting bitten by dog in BGC MOST READ What a relief! Paris show lifts taboo on historic outdoor loos View comments
Writing your resume is simple, right? You just open up a Word document and start dumping your responsibilities, a few metrics and just the right amount of keywords onto the page. And voila, that pesky task is done. Wrong! Resumes are strategic marketing communications that must be created thoughtfully and with oomph.Books are written on the subject and still careerists struggle. One blog post or article cannot comprehensively guide you on building that perfect resume. That said, in bits, bytes and chunks we can construct tips and strategies and highlight everyday mistakes to avoid to help you get out of the resume-writing starting gate. Following are five common resume mistakes along with solutions to fixing them so you can more readily land that next great job!Mistake #1:Using an objective. For example: “To leverage my past experience and education to secure a finance management position.” Objective statements traditionally are about you, but today’s resume should be focused on their (employer’s) needs.How to fix: Replace the objective with a focused headline and profile summary that markets your value to alleviate a company’s pain. Example headline:Financial AnalystTransforming complex business problems in technology sector into focused, data-backed solutions.Driving down costs, elevating reporting capabilities and improving decision-making processes.Mistake #2:Not including your most persuasive information above the fold. While the resume doesn’t stop after the first paragraphs or bullets or even after the first half of the page, ‘above-the-fold’ marketing does matter.How to fix: If you want to hook the reader, don’t bore them right out of the gate. Grab their attention with sizzle. So, instead of the profile summary just saying that you are a skilled financial manager with 15 years of experience, power up the message with an achievement. Example:Most recently, contributed as financial manager for a large automotive group in Kansas City, MO, a position acquired by rising through the ranks of ABC Automotive Company from the sales floor. In this leadership role, consistently performed in top 5% of the company’s pool of 20 finance managers.Mistake #3:Writing in the 3rd person. For example: Kevin Jones offers extensive experience as a project management professional.How to fix: Convert to implied first person. Example:Offer more than 10 years of project management experience with expertise in applying novel efficiency and productivity solutions.Mistake #4:Including a picture. While the value of LinkedIn rises when you post a photo to your social media profile, the same is not true for your resume. When it comes to pasting a picture into your resume file, don’t. Doing so may create problems for human resources screeners in regard to equal opportunity issues.How to fix. Simply do not include a photo. Paint vivid word pictures and stories, instead. And if you like, add a few splashes of color, a chart or graph or other impressions that add value while adding flair.Mistake #5:Using overused words. For example: visionary, dynamic leader, results-oriented, passion, integrity.How to fix. Because some of these words regularly are woven into formal job postings, it is difficult to avoid using them altogether if you want to meet the applicant tracking system (ATS) needs some companies have. So, if you do use these buzzwords, be sparing. As well, when you DO use them, be sure to build a contextual story around those words either at the time of use or later in the resume. In other words, prove, through concrete achievements, that you are visionary, or that you have integrity. Example:Leadership Impact: Captained a mission and vision focus on profitability. Engineered a >$15 million turnaround in one year, shifting unit from quarterly loss of ($8 million) to $7 million profit in Q4 2011.
Most recent college graduates and entry-level workers believe they don’t have negotiating power because of their lack of experience going into a first job offer. The truth is they are missing out on income that could be used to pay off student loan debt and contribute to their overall cost of living expenses.NerdWallet conducted a survey of 8,000 new graduates who entered the job market between 2012 and 2015, as well as 700 employers, and found only 38 percent of survey respondents negotiated with their employers upon receiving a job offer — even though most hiring managers said they expected to discuss salary at that stage.As graduates prepare to walk across the stage on graduation day this December, being confident and prepared will clearly be key to taking advantage of an important first negotiation opportunity.Here are four reasons why recent college graduates should challenge themselves to negotiate their first job offer:1. Employers expect you to ask for more. In the same NerdWallet survey, 84 percent of employers said an entry-level candidate would not be putting his or her job offer at risk by attempting to negotiate salary.So, you don’t ask for more because you don’t want to be viewed as greedy or ungrateful and are assuming there will be consequences when asking for a higher salary. However, negotiating can show the employer you are confident in yourself and your career.2. The ‘real world’ is expensive. After college you realize how expensive life really is. You can no longer pay the rent with your leftover student loan disbursement check, your parents cut you off from the ‘family plan,’ and the bills just keep piling up.When discussing your salary, cost of living should affect how much to request from your first employer after college. It’s also important to build a case and create a list of all expenses in comparison to how much the employer is offering and present that to them during the negotiation phase as reasonable cause.3. Prepare for ‘No’ and have a Plan B. While you’re in the negotiation phase of the job offer, asking questions about the total employee compensation package shows the employer you did your research on important issues — a valuable asset for employers. If your employer rejects your desired salary request, don’t end it there.Having a plan B means considering a total compensation package while you’re in the negotiation phase of the job offer. Companies may offer benefits such as bonuses, healthcare coverage, profit sharing, sick and vacation time, tuition reimbursement for advanced education, and on-site childcare. A compensation package could also include flexibility of working from home, gas reimbursement, and overtime pay.Regardless of your offer, be aware of all the benefits and perks a company has. Also, if you advance in your position within the company, you may qualify for additional benefits in the future.4. Do it for the gender wage gap.In the same NerdWallet survey, only 34 percent of female recent graduates negotiated, while 44 percent of men did. Women are not only less likely than men to negotiate a successful first job offer, but they report being more uneasy about negotiating salary.Regardless of the industry, women were more likely to expect between $25,000 and $44,999 as a starting salary. Men were more likely to expect a higher range, from $45,000 to more than $75,000. When women did ask for a higher base salary, they had the same level of success — about 80 percent — as men did.In order to work toward closing the wage gap between men and women, both need to have more confidence when discussing a job offer. Avoid going into the negotiation conversation feeling uneasy and ill-prepared by practicing your approach and doing research on appropriate ways to ask for more from your employer.Men and women can learn strategies to ask for equal and fair pay by attending salary negotiation workshops that will help empower them to advocate for themselves when it comes to salary, benefits, and promotions. It’s time to change these biases by challenging yourself to achieve a higher salary and more benefits at work.In what ways have you negotiated your first job offer?
One of the most common questions I am asked by candidates who are seeking interview coaching is about how they can show their true self in what seems like an unnatural setting — the job interview. Oftentimes candidates feel pressured to “put on a show” and manufacture the perfect answers, trying to predict what the interviewer wants to hear.Not only is this futile, but it also defeats the purpose of an interview – to show your best, authentic self. An interviewer is less concerned about how “perfect” your answer is, and more interested in understanding three core aspects about you:Will they enjoy working with you?Are you genuinely excited about the opportunity?Do you have the core capabilities to do the job? And, the best way to answer these questions for the interviewer is to present your authentic, true self, and here are some techniques to help you just do that.1. Clearly highlight the aspects of the job that excite you mostOne of the most common mistakes candidates make when answering the question “tell me about yourself” is they list out their prior roles and accomplishments like a set of transactions. In doing so, you are missing out on an opportunity to talk about why you pursued certain opportunities and what excited you about those roles. For example, a marketer explaining that they enjoyed engaging with customers while building out campaign strategies will be more compelling than simply stating they have worked on 10 marketing campaigns. Moreover, talking about aspects of the job you enjoy will naturally bring out your enthusiasm, and generate a smile and positive body language, while also humanizing the conversation.6 Anecdotes You Need to Rehearse Before Your Next Interview2. Be precise about your interest in the company and roleOne of the most common interview questions candidates get asked is why they are interested in the opportunity. And, often, candidates will answer by simply praising the company in a vague manner. For example, “I think your company is doing great things in the industry.”. An imprecise answer like this lacks thoughtfulness, and can also be construed as ingenuine.Instead, it is better to give specific reasons you are interested in the opportunity, which can include discrete aspects of the company culture, the impact on others, and the specific problems you would be solving.Additionally, candidates do not have to wait to be asked this question, but rather can proactively answer it, albeit briefly, at the end of answering the Tell me about yourself interview question. This is also a good way to differentiate yourself in an interview process that is increasingly comprised of passive job-seekers that may not offer up a specific reason.How to Prepare For The ‘Tell Me About Yourself’ Interview Question3. Do not be self-deprecating in the pursuit of humilityThere is a common tendency for candidates to be self-deprecating and point out imperfect aspects of their candidacy. For example, they may discount how much they contributed to accomplishments they listed on their resume, or diminish the importance of a prior role. This is a common instinct from candidates who are trying to protect themselves from being “grilled.” But, instead, this creates a disconnect between the pitch you are making to get the job and the evidence you are sharing in support of your candidacy.Given this, a helpful exercise to do before an interview is to go through your resume and make sure you can confidently describe the actions you took in delivering the results you outlined. 11 Things To Never Say in a Job Interview4. State your value clearly, without exaggerationConversely to the point above, some candidates feel the need to overstate their accomplishments. This could be in the form of exaggerating the scope, actions, or the impact. And, it is important to recognize that each candidate’s accomplishments are contextual to their prior company and role, so it is counter-productive to tell a narrative that does not fit that context. Most interviewers will see through and exaggerated narrative, and more importantly, this will distract you from highlighting the best parts of your candidacy, and providing true clarity on the context of your role so the interviewer can translate the applicability to their organization.5. Embrace uncertaintyWhen candidates answer one of the top 8 common interview questions on “where they see themselves in the future”, they often feel the need to be overly precise and paint a loftier vision than they are truly seeking. For example, a finance manager may feel compelled to say they see themselves as a VP of Finance at the company they are interviewing with, to signal ambition to the interviewer. But if this is not a true goal, it will likely not be received as genuine. Instead, you are better served by stating the characteristics of the role you desire in the future, rather than force-fitting an answer that lacks conviction.How to Answer the 50 Most Common Interview Questions6. Acknowledge your development areasOne of the toughest interview questions is “tell me about your greatest weakness.” The two biggest mistakes candidates make on this question are answering it with a playful answer like “I need 5 cups of coffee before I get started in the morning” or sharing a potential strength framed as a weakness. Employers expect candidates to have weaknesses, and the intent of the question so you are better served by answering the question frankly. A candid answer will show your prospective employer your growth-mindset and will demonstrate a sense of self-awareness and honesty.Jeevan is the Founder and CEO of Rocket Interview ( www.rocketinterview.com ) where his team helps job seekers ace the most competitive interviews. He was an Associate Partner at McKinsey and Company and a VP of a Tech Startup where he regularly interviewed job candidates. Since then he has helped clients land jobs in roles ranging from product management to marketing. His clients have landed jobs at Facebook, LinkedIn, Amazon, Coca-Cola, and other competitive companies. Email: email@example.com
Browse More Jobs Sales Director Federal SUSE Washington, DC Marketing Communications Specialist Allied Telecom Group Arlington, VA 3.0★ 23 hours ago 23h N/A 23 hours ago 23h 4.0★ Front waiter – Clyde’s of Georgetown Clyde’s Restaurant Group Washington, DC 23 hours ago 23h Innovative Outpatient Family Medicine Opportunity Near FedEx Field Steele Healthcare Solutions Capitol Heights, MD LPN Washington Fertility Center Annandale, VA N/A 23 hours ago 23h 23 hours ago 23h Cybersecurity Program Associate Noblis Washington, DC 23 hours ago 23h 2.9★ 23 hours ago 23h 23 hours ago 23h Executive Assistant Municipal Securities Rulemaking Board Washington, DC 3.1★ 3.8★ CDL-A Dedicated Truck Driver USA Truck Washington, DC Director of Rehabilitation Kindred Healthcare Washington, DC 4.1★ Police Officer Metropolitan Police Department of Washington DC Washington, DC 23 hours ago 23h They say only three things are certain in life: death, taxes, and making a mistake on your resume. Well, maybe I’m exaggerating a bit with that last point, but you get what I mean. The point is, resume mistakes are hard to avoid — like super-duper hard. And when it comes to your resume, even the tiniest of mistakes can make you seem careless or even outright incompetent in the eyes of unforgiving recruiters.So how do you make sure this doesn’t happen to you? How do you prevent yourself from making blunders on your resume that can potentially cost you a job interview? Well fear not, for this checklist can help you do just that. Follow it closely and you’ll be able to avoid 99% of the resume mistakes people most often make.1. Does this belong?Doublecheck that everything on your resume should be on a resume to begin with. Age, nationality, criminal record, marital status, gender, professional headshot, and unrelated hobbies – none of these things need to be included.Of course, it’s not always going to be clear whether or not you should be mentioning something on your resume. When such a situation arises, put yourself in the employer’s shoes and ask yourself if it is something you would actually care to know. If the answer is a resounding no, then rest assured you can leave it off your resume without much consequence.2. Did someone else look over my resume?It’s darn near impossible sometimes to catch our own mistakes. Even published writers and book authors are not above having their work proofread by their editors, so whether it’s friends or family, get someone to read over your resume and share their thoughts. Even if they don’t catch any actual mistakes, it’s great to have someone offer a different opinion on how to structure a particular bullet point or reword a given sentence in order to take your resume to the next level.If you’re having trouble finding someone, there are online communities that are willing to offer free resume help like /r/resume on Reddit. Simply post your completed resume and wait for resume enthusiasts to critique it and give feedback.10 Expert Resume Tips You Need to Land the Interview3. Am I using the proper verb tense?Resumes should be written using the past tense. The one exception is when you’re describing your current job. In that case, using either the past or present tense is fine and ultimately comes down to personal preference. However, the most common mistake I see is that the wrong tense is used for the action verbs at the start of each bullet point. Not only is this blunder very straightforward to fix, it’s also extremely easy for recruiters to spot, so be sure to doublecheck this particular part of your resume.4. Did I eradicate the use of pronouns?Using personal pronouns like “I” and “me” is generally considered taboo in resume writing. While there are some experts who are fine with meddling with the dark arts of using pronouns on resumes, my general rule of thumb is to always play things safe. After all, even though it’s true that using pronouns is acceptable by some recruiters, not using them is certainly acceptable by everyone.11 Cool Jobs Paying Over $100k & Hiring Now5. Is my formatting perfect?There’s nothing more discouraging to recruiters than glancing over a resume and immediately noticing a formatting mistake. Whether it’s an oversized heading or a bullet point just a tad bit larger than the rest, formatting mistakes lead recruiters to believe that you’re not as detail-oriented and meticulous as they’d prefer.While you might think that there’s no way you would ever be silly enough to make this sort of mistake, it’s actually far more common than you would think. Part of the reason why is because the formatting of your resume can potentially be distorted when saved as certain file types or opened from another computer program. This is why it’s usually advised to keep the formatting of your resume as simple as possible. Another way to avoid this is to save your resume as a PDF, which ensures that all recruiters will see your resume formatted the same way.6. Am I making unnecessary assumptions?Mistakes are often the results of false assumptions. This is true in life, in writing, and perhaps most of all, in resume writing. When you edit your resume, ask yourself if you’ve made any assumptions during the initial writing process where you might have haphazardly committed to certain decisions you weren’t entirely confident in. Are you unsure about the usage of a particular word but decided to use it anyways? Did you add a bullet point you weren’t too sure about including? Now is the time to scrutinize all the questionable assumptions you’ve made earlier on to prevent yourself from making foreseeable mistakes.Remember, making mistakes is inevitable, but we always have the ability to spot and then fix them. Don’t just haphazardly glance over your resume in search for errors. Instead, narrow your focus. Use this checklist to hone in on specific types of mistakes that might have been made and then methodically fix each one. Do that and you’ll be able to craft a killer resume that will impress all the recruiters out there who are tired of seeing mistake after mistake on other people’s job applications.The Dos & Don’ts of Resume EditingBrowse Open Jobs 2.9★ 3.9★ 23 hours ago 23h
Arsenal youngster Dan Crowley is attracting fresh transfer interest.Crowley is wanted by several Bundesliga and Championship clubs, says ESPN.Crowley is highly regarded by Arsene Wenger but has been unable to establish himself when sent on loan.However the 19-year-old impressed during his time on loan at Dutch side Go Ahead Eagles in the second half of last season.And the likes of Fulham and Hannover are hoping to sign him.
Manchester United striker Marcus Rashford saw himself as a midfield playmaker in his junior days.That’s according to the England star’s former coach, Paul McGuinness.Rashford even tried to play like Andrea Pirlo, in a deep-lying playmaker position in the centre of the park.McGuinness told the Manchester Evening News: “He could be a number 10, a winger, beat people, he used to drop off into midfield.“There was one tournament where he wanted to play like Pirlo.“But we saw his potential to be a striker.“We worked on his body shape, different runs.“He’s a really, really intelligent lad in terms of football.“He picked it up very quickly.”
Mark Rovner from Sea Change Strategies discusses tactics for making your website all it can be as a fundraising tool, including donate page best practices, making a strong case for giving, and how to usability test your website for zero dollars.Source: Network for Good’s Nonprofit 911Don’t have time to view the entire presentation? Check out the related articles below for all the most important takeaways.
Posted on August 19, 2011June 19, 2017By: Emily Puckart, Program Associate, MHTFClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Jacaranda Health is combining business and clinical innovations to create mobile health clinics with a high standard maternity care for women located in the peri-urban areas of Nairobi and I recently visited their office and mobile clinic in Nairobi.Jacaranda’s mobile clinics are impressive feats of collaboration, ingenuity, and commitment to provide a cohesive, quality healthcare service for Kenyan women. The mobile clinic moves around to different urban areas of Nairobi on different days, reaching whole groups of women who may live far from quality maternity care or are unable to access care due to financial or security concerns. In under an hour, I watched the Jacaranda team assemble a reception tent (that can also become a private exam room if the site is lacking space), set up waiting and exam rooms and open their doors to the first eager patients of the day.During the policy dialogue I had attended earlier in the week I heard many times that Kenyan women wanted quality, respectful health care that offered integrated maternal health services, and encouraged the participation of men in maternal healthcare. The Jacaranda Health nurses and receptionists are crucial in fulfilling some of these hopes I heard expressed during the policy dialogues.Jacaranda nurses are trained to listen to their patients and provide a full range of maternity services for Kenyan women. In their Jacaranda purple scrubs, the nurses offer a complete ANC profile including tests for blood type, HIV, and various sexually transmitted infections. Since the same nurses conduct the physical exam, testing, and counseling, the patients are able to receive continuous quality care from one person, supporting patients’ trust in their healthcare providers, and hopefully encouraging return visits to maintain their health during pregnancy. The nurses and receptionists are heavily involved in highlighting areas for training to keep their skill set sharp, and I watched as medical case debriefs led into discussions and hands on training for appropriately and quickly dealing with emergency case patients.Differentiating itself from health facilities where women must often wait a whole day for antenatal care, Jacaranda offers women specific appointment times so they can more easily work care into their already busy lives. These specific appointment times also have the potential to encourage male partners to accompany the mothers to their specific appointments. Further, after the exam, during the heath counseling section of the appointment, there are three chairs in each of the exam rooms: one for the nurse, one for their patient, and one for their birth partner, or male partner. That third chair implicitly encourages women to involve others in their care.I was excited and encouraged by what I saw in Nairobi, a passionate group of men and women making a difference in Kenyan women’s access to quality maternity care.Share this: ShareEmailPrint To learn more, read:
From the Mint team: Mint may be compensated if you click on the links to our issuer partners’ offers that appear in this article, including Chase. Our partners do not endorse, review or approve the content. Any links to Mint… Full Story,From the Mint team: Mint may be compensated if you click on the links to our issuer partners’ offers that appear in this article, including Chase. Our partners do not endorse, review or approve the content. Any links to Mint… Full Story,From the Mint team: Mint may be compensated if you click on the links to our issuer partners’ offers that appear in this article, including Chase. Our partners do not endorse, review or approve the content. Any links to Mint… Full Story,There’s a specific conversation I frequently have with people around my age. As they get closer to middle adulthood and look back on everything they’ve learned about money, they start to wonder – why didn’t they teach us this stuff… Full Story,Depending on what you look for in a card, one of these may be a perfect fit your do-it-yourself projects. Follow along to learn more about these top five credit cards for DIYers. Full Story,In many ways, our credit determines our power as consumers. The strength of our credit profile and score enable us to rent an apartment, take out a car loan, and sign up for a cell phone number. Can you imagine… Full Story,Travel credit cards are available with a wide array of rewards, redemption options, fees, and bonuses. Weeding through so many general and branded travel rewards cards can be tough, so we picked out some favorites for a wide range of travel styles – so you can find the best travel credit card for your wallet.Full Story,Traveling abroad carries with it all sorts of potential credit issues. Some are just mildly annoying, but some can leave you stranded in Amsterdam, relying on the help of a broke friend you haven’t seen since high school. To avoid those issues and everything in between, here are some tips for using credit abroad. Full Story,The top reward credit cards cater to an array of desires. Whether you want to get cash back or earn miles and points toward free travel, the cards below are all a great place to get started.Full Story,From the Mint team: Mint may be compensated by some of the links that appear in this article, including Chase. Our partners do not endorse, review or approve the content. Any links to Mint Partners were added after the creation… Full Story
It can be easy to dismiss Valentine’s day as nothing more than an advertising opportunity for big commercial brands but, actually, there’s a lot to be said for taking some time to show your partner how much you appreciate them – and it doesn’t have to cost a penny.Here, psychotherapist, life coach and couple’s counsellor Hilda Burke talks to us about the simple yet oh-so-effective ways you can show love, and what they could do for your relationship.1. SpontaneityFalling in love means to act without thinking in advance – in other words, to act spontaneously. If we thought about it in advance deeply and logically, would many of us even be in relationships? Hilda says:‘The odds are often stacked against many of our relationships- polar interests, differing political opinions, intolerance of each other’s friends and family – not to mention wildly different ideals on where to holiday – and yet we persist!’She adds:‘I think spontaneity helps remind us of the feelings we had when we initially fell for our partner. So, if we want to stay in love, keeping spontaneity in the mix is vital. Unfortunately, it’s a quality that many of us let slip once when we settle into a relationship. Routine and complacency are the arch enemies of spontaneity.’Why it’s important: When we engage in something spontaneously we haven’t invested time in mentally assessing what we think the outcome of the chosen activity will be. Losing our heads in this way (together) can free us up to re-connect with our partner in a more physical and emotional way that perhaps re-ignites the spark that was there in the early days.Make it happen: For a truly spontaneous idea, try arranging something romantic and surprising for your partner – either on Valentine’s day or at any other time of the year!2. Paying attention to your partnerThe most flattering thing in the world is to have someone’s undivided attention. However, since most of us are constantly within earshot and arm’s reach of an array of bleeping, buzzing digital devices, it’s becoming an ever-rarer commodity. Hilda advises:‘Focusing 100% on your partner when you are with them is a serious investment in your relationship and one that can reap dividends. When people complain that they don’t really know what to do to make their partner happy, that they cannot seem to do anything right – I say to them “just listen!” To simply listen with an open heart, to listen for the purpose of learning more about our partner.’Why it’s important: Focusing on our partner when we’re with them reassures them that they matter to us. It also gives clues on what’s really important to them, the little things that make them happy or unhappy. If you want a relationship to flourish, it’s essential that you need to create space and time to focus fully on your partner.Make it happen: On a regular basis, make a date with your partner that’s simply about receiving what they want to say – for many of us this will be challenging, and we may need to build up to it! So, perhaps start with just 15 minutes to build up your listening muscle gradually over time.3. Appreciate the positiveMany of us automatically focus on what’s wrong in our relationship, what’s lacking, or what we’d like to change about our partner. Hilda says:‘While it can be useful to acknowledge the things that aren’t working satisfactorily in the relationship and take steps to address that (and this will require work typically on both sides), it can often distract us from what is working, the positive things that our partner does do for us.’She adds: ‘Often when I work with clients to really recognise the efforts their partner makes on their behalf, it’ll be met with “but they should do that anyway, I shouldn’t need to thank them / tell them I’m grateful.” Often what’s getting in the way here is ego – by showing our gratitude we let our guard down.”Why it’s important: When we show our appreciation, it reinforces our partner’s feeling that the efforts they make are recognised and they’ll be inclined to do more rather than becoming complacent, which I think is what many of us fear will happen when we praise our other halves.Make it happen: Take time to reflect on what you appreciate in your partner, whether that’s something as simple as bringing you breakfast in bed, sorting out the bills or picking you up after a night out. Most of us have ideals of how we’d like our partner to be and it’s easy to get trapped into just noticing how they fail to live up to those ideals. Show appreciation for what you do like, even the little things.4. Put your relationship first… Especially if you have a familyThere’s no doubt that having children will change the dynamics of any relationship and, Hilda says, things don’t always turn out the way we hope.‘Lots of couples I work with identify the point they started their family as the point at which they drifted apart. They felt that the ‘right’ thing to do was to put the kids first. However, it’s even more important that a couple continue to make time for each other after they have kids.’Why it’s important: Kids will grow up, become independent and leave – the parents’ role is to support them in that. By investing everything in the kids and nothing in each other, it can lead to a very hollow relationship – one that’s unlikely to endure beyond child raising.Make it happen: Make time for each other and arrange regular dates. Whether that’s on Valentine’s Day or not, it’s important to invest time in each other without the children.
There are a lot of ways you can handle your relationship but strong women do these seven things differently than everyone else.Whether you are a strong woman or aspire to be one, there are seven ways that strong women handle relationships differently. These seven differences between strong women and everyone else are what separates the weak from the strong. Whether you are curious you might have these seven qualities or you aspire to be strong and display these qualities, this simple list can be very helpful.There are seven different ways that strong women deal with relationships, stress, and anything else that might get thrown their way.1) They keep things in perspective.Women who are strong and secure don’t tend to make mountains out of mole-hills as the saying goes. Strong women know that they can only control so much and that they shouldn’t be distracted by every setback. The strong women is able to keep things in perspective, she picks her battles in a relationship and she knows what is important to her. Without the distractions of petty problems in the way, a strong woman is able to identify her priorities and achieve them. Psychology Today says that mentally strong people don’t let minor inconveniences ruin their day and that they keep their problems in proper perspective. LifeHack says that emotionally strong people don’t overreact to things beyond their control.2) They know how to say “No.”Strong-willed people aren’t doormats or people-pleasers. A strong woman knows how to say know and set boundaries in their relationships. LifeHack suggests that strong-willed people shouldn’t have a problem saying no and goes on to say that they should never do anything they don’t want to do. Don’t give in to pressure from your peers or partner, be strong instead.3) They spend some time alone.Many people think they should spend all their time with their partner or friends. However, this is false. Spending some time alone can be an important part of a self-care routine and is essential if you want to maintain your mental and emotional strength. Psychology Today writes that mentally strong people balance their social life with solitude by making sure they get time to themselves.4) They maintain a positive outlook.Strong women will never lose their hope. Even when times are tough, mentally strong people will be able to find the silver linings in it all according to Psychology Today. LifeHack says that emotionally strong people always believe in themselves and don’t allow others to bring them down. This is the case with a strong woman too. A strong woman always recognizes the good things going on instead of focusing solely on the negative.5) They don’t hold back their love.A strong woman isn’t afraid to show that they’re in love. LifeHack says that emotionally strong people aren’t afraid to be in love. A strong woman isn’t afraid to be in love either and they aren’t afraid to show it most of the time. A woman who is strong won’t hold back their love because it’s too powerful and it needs to be shared with their partner.6) They won’t wait around for nothing.Strong women know what they want, they don’t hide when they’re in love, and they won’t hesitate to leave you in the dust if you can’t provide them with what they need in life. Strong women know when a relationship does and doesn’t work. A strong woman is also a passionate woman and if their partner can’t match that passion they may end up running. Strong women don’t like negativity and they don’t do well with indecision either.7) They understand the impact of their actions and decisions.A strong woman always acknowledges their own choices. According to Psychology Today, emotionally strong people always accept responsibility for their behavior and this extends to things they might’ve done wrong in their relationship. A strong willed and passionate woman will always gladly take ownership of their actions.Source
Andrew Steer on C-SPANCheck out WRI President and CEO Andrew Steer on C-SPAN, where he discusses this year’s Stories to Watch. Half the world’s corals have been lost to bleaching; nearly 60 percent of fisheries have been fished to capacity; and experts predict the oceans will hold more plastic than fish by 2050. “This is a tragedy of the commons writ large,” Steer said.Oceans are rising — literally, in terms of sea levels — and also on political agendas. Will it be enough to save the seas?Forty countries have already banned or restricted the use of plastic bags that often end up in the water. Last year, the UN appointed a Special Envoy for Oceans, while countries made 1,400 commitments to ocean protection at the UN Ocean Conference.This year, Canada has promised to put oceans on the agenda for the upcoming G7 meeting. We will see new initiatives introduced to improve ocean management at theWorld Economic Forum later this month. And negotiations may begin for a UN Treaty on the High Seas. Research shows that world needs to bring 30 percent of the world’s oceans under protection in order to achieve sustainability. Political and business leaders would do well to pay attention—key ocean assets are worth a whopping $24 trillion.LEARN MORE: Watch Andrew Steer discuss Stories to Watch on C-SPAN. Despite the recent rise in renewable energy development, “Big Oil is still very big,” Steer said. Five of the world’s top 12 companies by revenue are oil companies.Yet disruptive forces are at work to dethrone Big Oil. Will they move the industry in a greener direction?Major automakers like Volvo, Ford and GM are expanding their electric vehicle fleets, while the UK, France, Norway and the Netherlands have outlawed new gasoline-powered cars after 2040. More than 150 shareholder resolutions called on oil companies to embrace sustainability, such as by disclosing their climate risks. And the insurance company AXA dropped oil sands from its portfolio.Oil companies are starting to respond. Exxon will disclose its climate risk and Shell and StatOil committed to reduce their emissions intensity, but more action is needed.3) Progress on International Climate ActionSolar thermal field in Rajasthan, India. Photo by Bkwcreator/Flickr Most people point to sociopolitical dynamics and economics as the reasons behind humanitarian crises, but water stress is often another underlying and underreported trigger. Drought preceded Syria’s civil war. The drying up of Lake Chad led to the displacement of more than 2 million people. Without interventions, the situation is poised to worsen: Projections show that 33 countries will face extremely high water stress by 2040.At the same time, the world is making major progress in monitoring the world’s water. Can early warnings prevent future conflict?The UN Security Council may take up a climate resolution later this year, which would formally recognize water scarcity’s role in conflict prevention. Emerging platforms like the Aqueduct mapping tool can provide data to support better resource management: It evaluates current and future water stress, and will soon analyze water availability’s potential impact on staple crops in every region of the world.6) Ocean RisingExperts predict oceans will hold more plastic than fish by 2050. Photo by Belgueblimohammed2013/Wikimedia Commons The big question for 2018 is whether last year’s troubling trends for environment and development – rising global carbon emissions, multiple billion-dollar natural disasters, U.S. President Donald Trump’s abandonment of climate action — will continue or turn in a more positive direction. As WRI President and CEO Andrew Steer noted during the Stories to Watch event in Washington on January 10, 2018, developments across several key topics will determine the answer.Here are six stories to watch closely during 2018:1) Bad Air DaysIn November, breathing the air in New Delhi for a day was the same as smoking 50 cigarettes. Photo by Onewhohelps/Wikimedia Commons Trump may have gutted national environmental regulations and pledged to pull the United States out of the Paris Agreement, but it’s clear that the rest of the world is moving forward with climate action. Who will lead?Watch for action from Europe, China and India. While China’s emissions and coal use rose last year, the country is also the world leader in renewable energy investment and will launch a national carbon market this year. It will need to reconcile these two realities to secure status as a global climate leader. India has some of the most ambitious renewable energy commitments, seeking to install 100 gigawatts of solar power by 2022. The country has already made significant progress in expanding its solar capacity. Will it keep pace with its lofty goals? The Global Climate Action Summit in California in September and COP24 in Poland in December will be key moments for countries to step up further.Meanwhile, U.S. cities, states and businesses representing $10 trillion have stated their continued commitment to climate action. Will this momentum continue to build in 2018 in the face of inaction at the federal level?4) Negative EmissionsThe narrative on international climate action typically focuses on how much countries will need to reduce their carbon dioxide emissions in order to avoid the worst impacts on climate change. “What they don’t tell you is that even if you work incredibly hard to reduce greenhouse gas emissions, it’s not enough, especially if you want to [limit global temperature rise] to 1.5 degrees C (2.7 degrees F),” Steer said. “You have to go the extra mile and suck the carbon already in the sky down to Earth.” The question is, will policymakers and others pay attention, and if so, how will they get this carbon out of the atmosphere?The easiest and most cost-effective path to negative emissions is to plant and conserve trees, bushes, crops and soil. This approach isn’t getting nearly enough investment, but there are more than 2 billion hectares (5 billion acres) of degraded land globally – an area the size of Australia — that are potentially ripe for restoration.Other methods include costlier, more technical strategies like bioengineering combined with carbon capture and storage (BECCS), enhanced weathering, direct air capture and more. The world’s first zero-emissions gas power plant will open in Texas in 2018, which could give a signal about the potential for these kinds of options to gain traction.5) Water and ConflictThirty-three countries will face extreme water stress by 2040. Photo by Senior Airman Lael Huss/Extreme Joint Task Force, Horn of Africa Will governments and emerging technologies rein in this growing crisis?China is already limiting steel production and cutting down on coal use, and Beijing’s air pollution dropped 20 percent in 2017. While India has moved forward with policies like national and city action plans and cleaner fuel standards, it’s unclear if they’ll be sufficiently enforced.Meanwhile, monitoring is improving. Personal air pollution sensors like Colombia’s PurpleAir allow citizens to measure and report pollution levels in near-real time. The Sentinel-5P satellite, launched last year, will deliver more data in 2018. “We don’t have consistent air pollution data from cities worldwide,” Steer said. “This will give it to us from outer space.”2) The Future of OilOil sands in Alberta, Canada. Photo by Eryn Rickard/Wikimedia Commons “In November, breathing the air in New Delhi for a day was the same as smoking 50 cigarettes,” Steer said. The city isn’t the only one with polluted skies—one in nine deaths globally are now caused by air pollution, making it the world’s top environmental health risk.
On February 6, the U.S. Environmental Protection Agency (EPA) released a memorandum affirming this administration’s strong support for the use of market-based mechanisms like water quality trading to reduce pollution in U.S. waters. This support came at the request of the trading community — but there are many details to unpack.Water quality trading is a mechanism that can incentivize quicker and more cost-effective pollutant reductions by allowing entities to purchase pollutant reductions from other sources. A wastewater treatment plant, for example, may find substantial new reductions in nutrient pollution to be expensive and technologically difficult. Trading would allow a wastewater treatment plant to pay for pollution reductions at a nearby farm, where equally beneficial interventions are cheaper.The EPA hadn’t updated their policy on water quality trading for 15 years. This memo encourages states and tribes to “develop robust and defensible water quality trading programs,” and lays out six principles to help spur creativity. WRI has been studying and helping to support water quality trading for more than a decade. While the EPA’s reaffirmation of the importance of water quality trading is crucial, our research shows that more can be done to help this practice take off.To Spur Trading, We Need CapsEPA’s new memorandum suggests that water quality trading programs “can operate independent of or in coordination with the EPA’s traditional regulatory programs.” While true in theory, time and time again WRI and other leading experts have demonstrated that a strong regulatory driver—like a cap on nutrient discharges from a sewage treatment plant—works best for maximizing demand. Incentives to reduce pollution stimulate the market for purchasing offsets, ensuring an active trading program. Water quality trading is most effective not as an alternative to regulations but rather as a tool for adhering to regulations with more flexibility and cost-effectiveness. There’s more EPA can do to help support “robust and defensible water quality trading programs.” The National Network on Water Quality Trading conducted a comprehensive assessment of barriers to demand. After more than a year of research, including more than 50 stakeholder interviews, they identified an action plan for increasing demand which includes three ways EPA can advance water quality trading:1. Work with state regulatory agencies to clarify acceptable approaches to quantifying pollutant load reductions. Because nonpoint source pollution, like runoff from farm fields, is hard to directly measure, trading programs often rely on estimations of varying complexity. Developing these methods can be technically complex and resource-intensive. Program administrators would welcome guidance from EPA on acceptable methods.2. Assist state regulatory agencies that want to design and implement trading programs. Sometimes, trading activity is depressed not due to lack of interest but due to a lack of staff capacity. EPA has experts on water quality trading who would be invaluable to states and other interested program administrators who lack the expertise, capacity or financial resources to develop a program from scratch.3. Issue a policy statement in support of stormwater trading. Of all sources of nutrient pollution, reducing pollutants in stormwater is the toughest and most expensive. WRI estimates that reducing a pound of nitrogen from stormwater runoff by retrofitting old infrastructure could cost hundreds of dollars. On the other hand, it only costs $1 to $5 per pound to reduce nitrogen from agricultural land using practices like grass buffers. The cost savings of water quality trading are clear. Moreover, stormwater pollution continues to grow in many watersheds as other sectors make progress. If cities dealing with stormwater management could purchase pollutant reductions from other sectors, such as agriculture, to help meet their commitments, there is enormous potential to reduce loads more cheaply and quickly than would be possible with traditional approaches alone. However, there has been no national guidance on stormwater trading design, including in this recent memo. EPA could dramatically alter the water quality trading landscape as we know it by providing policy on stormwater.When done right, water quality trading has the potential to catalyze cost-effective improvements in water quality. With water quality in the U.S. under threat, we need robust and urgent action on nutrient management. The National Network on Water Quality Trading’s resources can help program developers design robust, effective programs. And by providing greater certainty around trading policy, including stormwater, and providing technical assistance to help practitioners develop their programs, EPA can further promote this flexible and cost-effective tool for helping to meet water quality goals. Improving Water Quality Must Remain at The ForefrontEPA encourages greater “creativity and innovation in the implementation of market-based pollutant reduction programs” to spur increased activity in trading programs. Program developers should keep in mind that improving water quality, not increasing the volume of trades, is the ultimate goal. Creativity and flexibility should be bounded by the circumstances of the watershed to ensure each trade advances progress toward meeting water quality goals. Trading to meet a regulatory cap, for example, may necessitate stricter rules around the prerequisites to participate than trading to meet a voluntary goal.To help program developers understand what’s appropriate for their watershed, the National Network on Water Quality Trading, an expert group of more than a dozen diverse organizations, including WRI, representing agriculture, wastewater utilities, environmental groups, regulatory agencies and water quality trading program practitioners, created comprehensive guidance on program design. Recognizing that there is no one-size-fits-all situation, Building a Water Quality Trading Program: Options and Considerations walks developers of new trading programs through an efficient and effective decision-making process grounded in the Clean Water Act and years of expertise.3 Ways to Remove Barriers to Water Quality TradingStormwater on a street in Annapolis, Maryland. Flickr/Chesapeake Bay Program
A couple weeks ago, I had the opportunity to sit down with Greg Cangialosi from Blue Sky Factory, and he shared with me some of his top tips for permission-based email marketing. Building a ListMake sure all the forms on your website are capturing email addressAsk permission to add people to your email list whenever you get a business card from someoneIf you are using pay per click search engine marketing and are unhappy with your conversion rates, test changing your landing pages just to ask for email opt-in, not a complete lead formAsk your biggest fans to forward your email newsletter to friends and get them to sign up for your listSending EmailsSend your new subscribers an instant confirmation email telling them what you will send them and how often you will send itBe consistent – make sure you send emails on a consistent basis, it can be daily, weekly, or monthly, but make sure you stick to that scheduleMake sure it is simple, clear and easy for your audience to change subscription preferencesMeasurement and AnalyticsOpen rates are becoming less reliable, so don’t focus on that metric too muchClick through rate (CTR) can be good top measure if your email has a call to action and you want people to click – it might be less relevant for newslettersConversion rate – if you are driving people toward registering for something or buying something, track the number of people on your email that ended up convertingMeasure your overall list metrics to know the health of your listList growth – how is your list growing over timeOpt-out rate – how many people are leaving your listBounce rate – how many bad emails do you have on your listTrend analysis – for all the metrics, make sure you look at trends – sometimes the most interesting information is in the trends because they show you how the metric is changing over timeGreg’s final piece of advice… just get started! Think about setting an editorial calendar for email to make sure you put aside the time necessary for your email marketing program. Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Email Marketing Originally published Dec 2, 2008 9:15:00 AM, updated July 28 2017
Topics: Social Media The 2010 FIFA World Cup begins in South Africa today, making it the first World Cup since the explosion of social media. The growth of social media since the last tournament in 2006 has led some bloggers to predict that the tournament will be the biggest event to ever hit Twitter, Facebook and YouTube, due to its international appeal (compared to other events that have been popular in social media such as the United States presidential election, the Super Bowl or the Oscars). Matt Stone, head of new media for FIFA (soccer’s international governing body), recently declared, “This is the first social media World Cup, where ordinary fans can become instant pundits from their living rooms.”The World Cup is also a massive groundswell of marketing activity. This might be social media’s first truly global marketing foray and, based on what I have seen, social media marketing strategies will be at the heart of the 2010 World Cup. Advertisers have already harnessed the power of this; major World Cup sponsor Sony Ericsson is focusing its advertising dollars on social networking, shunning traditional marketing in the process. Sony has launched what they are calling the Twitter Cup, which will pit tweets from countries participating in the World Cup against each other. Coca-Cola will also be running an ad exclusively on social media during the World Cup.I’m surprised that FIFA itself hasn’t been more robust in social media during the days leading up to the World Cup. Sure, it has developed The Club, FIFA’s own social network which has 1.6 million users, but it feels like a missed opportunity that FIFA hasn’t created an official Facebook application to capture the immense global anticipation and to join together the global elements of the tournament.Consider that the 1.6 million users of the FIFA application pale in comparison to the 400 million member reach of Facebook, many of whom are soccer fans. It feels as if FIFA hasn’t really leveraged the significant power of the social networks that already exist (and where people already spend their time).So, what are the key marketing takeaways from this?If your company wants to engage in social media, do so in the users’ native space rather than trying to aggregate it back to your own website.Consider the difference in approach between Sony Ericsson, whose goal is to use Twitter to play in the supporters’ space, and FIFA, who created its own social network rather than leverage what already exists (and is popular).In any case, when the world’s most-watched sport and the world’s most-used social media sites meet this Friday for the first time, it will be an interesting experiment in old vs. new media. Surely some tweets, websites and advertisers will rise above the rest as the go-to sources and innovators. Regardless of whom you’re cheering for, how social media plays out during the month-long tournament is something that will definitely be intriguing to watch.Photo Credit: Shine2010 Originally published Jun 11, 2010 8:00:00 AM, updated March 21 2013 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
Originally published Jul 14, 2010 2:00:00 PM, updated July 28 2017 Topics: UPDATE: It has come to my attention that this only applies to the UK Branch of Ben & Jerry’s, not their US branch. My apologies for the confusion. The articles I used for my initial research did not mention this fact, and so it was overlooked when this first ran. – Brian Whalley Ben & Jerry’s Ice Cream of Vermont announced in an email to their subscribers last week that they will be discontinuing their regular email marketing campaigns, in favor of social media. This was a major surprise – Usually, I think of social media and email marketing as having a close relationship and that they are most effective when used together. However, Ben & Jerry’s clearly feels otherwise and that their customers prefer contact through social media sites to email in their inbox. In their last email message, they invited their subscribers to connect with them via their Facebook or Twitter accounts, and this would be the last email they would receive from the famous ice cream brand.Since this announcement, internet marketers and marketing blogs have been buzzing with the news. This is the first major corporation to completely discontinue email marketing, a mainstay of internet marketing since the 90’s, for other internet channels. Ben & Jerry’s customers had indicated that they disliked the email despite loving the brand, which means that it wasn’t building the positive relationship that the famously brand-conscious ice cream company wanted.Why is this working for them so well? Their presence in social media was already well established, and their fans wanted to continue the connection beyond the email. Their Facebook and Twitter profiles are already delivering tremendous value to them, and so it was easy for them to expand the energy behind those accounts. Their Facebook Page has over 1.3 million fans as of the time of writing, and they maintain several Twitter profiles (Such as @CherryGarcia and @ BenJerrysTruck ) with many thousands of followers each.Since it is also much cheaper to tweet or send a Facebook message to that many people than to send that volume of email from a major email service provider and maintain that email marketing contract, they are also saving a significant amount of money in their marketing budget by focusing on social communication and then letting their fans spread the message for them. The cost savings was clearly a major factor in their decision to focus entirely on social media.Marketing TakeawayWhat sources of traffic and sales are performing well in your business? Are there certain sources of traffic that consistently deliver higher return on your investment than others, or do you have some programs that are falling flat? You should consider drastically changing programs that are not performing well for you, or stopping programs that take your valuable time and money and don’t produce value. Identify your best channels and pump them up!This doesn’t mean that email marketing doesn’t work, instead it means that you should listen to your customers and understand how they prefer to communicate with your business. Image courtesy of 2Tales . Social Media Marketing Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
Facebook users have 130 friends on average , we identified a few traps businesses can easily fall into. Make sure to avoid them! 1. Not Using Long-Tail Keywords It is delightful to receive positive comments. But you are probably going to receive some negative ones, too. Make sure to monitor Yelp for unsatisfied customer reviews and respond to these people. Be respectful, apologetic, funny and nice. Respond to negative comments in public as opposed to shifting the conversation to a private platform. If you leave the discussion in the public domain, you will let people who stumble upon it see that you care. Think you have fully optimized your website for local search? Well, you’d better have long-tail keywords throughout the on-page SEO elements of your site. Long-tail keywords are specific phrases describing your business, such as “bakery Cambridge MA” or “spa deals in Boston.” Make sure to tie together your industry name and location in your page titles, Meta tags and descriptions, Alt tags and headers. Adding long-tail keywords to these on-page SEO essentials will increase your chances of showing up in major search engines. 5. Relying on Coupon-Based Services Originally published Mar 14, 2011 11:00:00 AM, updated October 20 2016 Did you know that In preparation for Local SEO 4. Haven’t Built Your Facebook Page Google Places is free to use and will list your business in the local search results on both Google search and Google Maps. It will showcase your company site and description, your address and reviews. The so-called 7-pack listings appear on the very first page of Google, which is a great real estate for you to dominate. Wonder how your ranking against other local listings is determined? It depends on the optimization of your company description and the number and quality of your customer reviews. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack 2. Haven’t Listed Your Business with Google Places ? Are you leveraging this wealth of networks? Customers may look you up on Facebook to “like” your Facebook Page and see if you offer any deals. Develop your Facebook presence by sharing some engaging articles, uploading photos, posting status updates and generating dialogues. Now that we have mentioned common traps for local businesses, what are some successes you have experienced? HubSpot’s webinar on local marketing tactics and trends As a consumer, I enjoy daily coupons from sites like GroupOn, BuyWithMe and LivingSocial. But I don’t really care about any of the businesses I see advertised. They are unfamiliar names and I research them before making a purchase decision. If they look unreliable, I won’t bother buying the coupon. This is just to illustrate the importance of building your presence online. You cannot simply rely on GroupOn to bring you business. This is a short-term solution that can get expensive. Instead, focus on developing assets that bring you long-term success, such as your blog or a video channel. 3. Not Monitoring Yelp Topics: